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Eden Ark Rescue & Rehome | Brand Identity

Date

April 2023

Location

Melbourne, VIC

Project type

Brand Identity, Website Design, Illustration, Logo Development

Eden Ark Rescue & Rehome is a small group of dedicated, volunteer animal lovers based in Eden Park, VIC. They are on a mission to save as many animals from pounds in rural Australia as possible, carefully matching them to the perfect forever homes through their adoption process.

A fresh, new, dynamic brand identity with a friendly, caring and genuine feel. Their branding features a wordmark with playful additions like tails, paw prints and bones. The soft colour pallete is a reflection of the caring nature of the work that Eden Ark do. Supporting illustrations of cats and dogs were also supplied to work as mascots or emblems.

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